Topics: Foodie WineLover | My Food, Wine & Travel Lifestyles
Barely 24 hours after YouTube ’s new head of music, Lyor Cohen , published a cheerful blog post about the company’s work with the music industry, the Recording Industry Association of America’s Cary Sherman responded with a fiery post of his own in which he asks, “Why is YouTube paying so little?”
To this, Sherman replies: “About 400 digital services have been licensed around the world, many with ad-supported features. Comparatively, YouTube pays music creators far less than those services on both a per-stream and per-user basis, and nowhere near the $3 per thousand streams in the U.S. that Lyor claims.
Last year’s actual payout per 1,000 streams was closer to half that amount, according to industry data and Nielsen and BuzzAngle estimates, and seven times less than Spotify, which also is both an ad-supported and subscription service.”